Challenges of Collecting B2B Customer Insight from Multiple Channels
AUTHORS: Rantala, Tuija; Vuori, Johanna; Kärkkäinen, Hannu
AT: Conference Proceedings, the 2017 ISPIM Forum, Toronto, Canada, 19-22 March, 2017.
AUTHORS: Rantala, Tuija; Vuori, Johanna; Kärkkäinen, Hannu
AT: Conference Proceedings, the 2017 ISPIM Forum, Toronto, Canada, 19-22 March, 2017.